The global sports industry is benefiting from converging macro market tailwinds: the rising value of IP, live content, and “passion brands” with diversified revenues, as well as the legalization of US sports betting and the globalization of content. Because of these dynamics, sports valuations are skyrocketing, even as TV ratings and ticket sales decline. As a result, billions of investment capital poured into the space in the last several years. And because the core value pillars of sports businesses align so perfectly with the value drivers of the modern consumer economy, we expect these valuations to escalate in the coming years.
XL Media (LSE: XLMedia PLC) is a global performance publisher. It combines the power of people, data-driven behavioral insight, and captivating ...
Learn moreTeam Whistle – comprising Whistle, Tiny Horse, New Form Digital and Vertical Networks – is a global digital sports and entertainment company. ...
Learn moreXL Media (LSE: XLMedia PLC) is a global performance publisher. It combines the power of people, data-driven behavioral insight, and captivating editorial content to build valuable connections between brands and consumers.
When we began looking for intelligence partners, we knew we wanted a group who would work with us as part of a team, not a vendor. We found exactly what we were looking for in RockWater. Starting from a very open place, they were comfortable with and capable of helping us identify and focus on the most advantageous areas of business for the group. The research they deliver is consistently contextual, actionable and valuable in driving strategic decisions and growth.
Elizabeth Carter, VP of Marketing and Taylor Quist, Head of Global Brand Strategy
Team Whistle – comprising Whistle, Tiny Horse, New Form Digital and Vertical Networks – is a global digital sports and entertainment company. Team Whistle creates and distributes engaging content experiences for today’s audiences, boasting over 4.2 billion monthly video views, 629 million total aggregated social audience, and 1600+ network channels.
Chris’s team delivered sharp decision-making frameworks and actionable market intelligence for our leadership. Their work significantly accelerated our go-forward planning and new product development
I regularly bounce new business ideas off Chris, as he has a great mind for sustainable value creation vs short term distractions in the media, tech and commerce industries. I look forward to working with him again
Michael Cohen, CEO